Description
User Experience (UX) and User Interface (UI) design is one of the most popular fields in today’s creative industries. As a result of talented designers and researchers, UX/UI-design technology, data and services are becoming more accessible and more enjoyable than ever. Since many products are similar, the key to achieving success in UX and UI design is to focus on users and their experience. How a user interacts with an application, service or product makes a huge difference.
The interdisciplinary programme in UX/UI offers students an understanding of topics including user experience, visual interface design functionality, techniques and services. The course focuses on the complex field of emotional interaction between humans, technical devices and interfaces. Become part of our fascinating broad UX/UI approach and help shape the digital future.
Category: Art and Design bachelors
Degree: Bachelor of Arts (B.A.)
Starting semesters
- Winter semester: September
- Summer semester: March
Duration: 6 Semesters
Language of instruction
- English (UE Innovation Hub)
- German (Hamburg)
Tuition fee
- EU applicants: 9,310 €
- Non-EU applicants: 12,110 € (yearly)
Internship semester / semester abroad: 5th Semester
Credits: 180 ECTS
Campus
- UE Innovation Hub (English)
- Hamburg (German)
*Important note: There is no guarantee that classroom teaching will be possible throughout the semester due to COVID-19.
Highlights:
- Individual development
- Creative freedom
- Small learning groups
What you'll learn
- Understand and leverage ethnographic research
- Identify and introduce trends in emerging technologies like AR/VR/XR, IoT and AI
- Develop forward-thinking concepts using personas, user journeys, user maps, wireframes etc.
- Create visual design comps and prototypes with industry standard software (Sketch, Adobe CS, InVision)
- Conduct interative usability tests
- Collaborate effectively with project stakeholders and partners
- Communicate product vision and strategy both verbally and visually to teams and clients
- Implement together with engineers
- Develop brand guidelines and communication together with marketing
Career roles:
- Start ups
- Design agencies
- Large corporates
- Freelance
Curriculum
- Theory 1: Art, Design and cultural studies General design foundations Program foundation 1: Design for digital media Foundation project 1: Visual User Interfaces Tool and technologies 1: Technological design methodologies
