Description
Trebas Institute’s Diploma in Digital Marketing Specialist Co-op provides students with the necessary skills and experience to become specialists in developing and executing digital marketing strategies. The diploma in digital marketing program focuses on marketing, advertising and campaign management through the PPC marketing model, social media networks, and research to build the correct marketing strategy.
This newly-created diploma in digital marketing program provides an in-depth understanding of topics such as online advertising and publicity, search engine optimization (SEO), analytics and data-driven decision-making, content development as well as social media strategy and management.
Students will learn how to analyze their clients’ digital marketing needs, provide auditing services to make necessary improvements and design and execute expertly-crafted marketing plans during the diploma in digital marketing specialist program.
The diploma in digital marketing program in Toronto will also expose students to a number of different types of clients (e.g., businesses, charitable organizations, government agencies, influencers, celebrities, etc.) in order to increase their versatility and chances of success in the job market.
Key facts
Intakes: January, April, July and October
Duration:
- 720 hours
- 12 months (52 weeks)
- 3 Term
- Full-time
Daytime classes
Co-Op Work Experience
OSAP Eligible: https://www.trebas.com/admissions/financial-aid-osap/osap
Tuition fee:
- Tuition – CAD$ (Domestic): 11,995
- Tuition - CAD$ (International): 14,495
What you'll learn
- Develop digital advertising campaigns and understand how to build a brand
- Learn to use tools such as WordPress, HTML and CSS, Google Ads and Google Analytics
- Discover the power of copywriting and learn how to create content for marketing
- Build, optimize and analyze PPC campaigns using Google Ads
- Strengthen your resume with Canadian work experience
Career roles:
- Advertising Consultant
- Communications Officer
- Media Coordinator
- Publicist
- Event Marketing Specialist
- Specialist: e-media Advertising
Curriculum
- • Develop digital campaigns • Use key building and analytical tools • Introduction to Marketing and Branding- 60h • SEO with Google- 60h • Website Building and Design for Marketers- 60h • Google Analytics- 60h