Description
- Our MBA with Specialization in Digital Entrepreneurship program is built around a result-focused challenging and comprehensive curriculum that will prepare a student for business leadership in the 21st century. It has a special focus on Developing Entrepreneurial Skills, Idea scouting and its development, Planning and launching of the product, Successful Marketing and beyond.E-commerce is the most popular sector of new startups and they occupy almost 7% of all startups. It will help you to learn from top Entrepreneurs and acquire all the necessary skills to build an idea that will be a success in the market. Develop strategic thinking, and problem-solving mindset with relevant case studies on businesses that grew at lightspeed like Uber, Etsy, Airbnb etc.
What you'll learn
Semester 1
- Accounting for Managers
- Marketing Management
- Managerial Economics
- Statistics for Management
- Professional communication
- Semester 2
- Business Research Methods
- Financial Management
- Human Resource Management
- Conflict Resolution and Management
- Legal Aspects of Business
- Semester 3
- Professional Ethics
- Strategic Management
- Minor Project
- Semester 4
- Management in Action - Social Economic and Ethical Issues
- Digital Marketing
- Major Project
- Specialization :
- Digital Entrepreneurship
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Semester 3
Developing Entrepreneurial Skills
- Entrepreneurship - Basics
- Idea scouting and its development
- Planning and launching of the product
- Semester 4
- Financial Aspects in Entrepreneurship
- Successful Marketing
2 Years | 4 Semesters
Curriculum
Curriculum for this course
4 Lessons
Semester 1
1 Lessons
- Accounting for Managers ,Marketing Management, Managerial Economics, Statistics for Management, Professional communication
